Excerpt from:  KM Blogs
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April 05, 2007

$25,000 Prediction-Market Contest

Financial Times Launches New Service :: http://www.FTPredict.com

NEW YORK, April 4 /PRNewswire/ -- On April 2, Financial Times launched FTPredict ( http://www.FTPredict.com ), an innovative platform where participants buy and sell "shares" in uncertain future geopolitical, financial and other important events, and in doing so predict the chance of the event occurring.

FTPredict is powered by Intrade, The Prediction Market(TM) While FTPredict uses play money (participants are awarded FT$10,000 upon joining, which they trade at their discretion), the winner's prize is very real. The individual with the greatest one-week percentage gain between April 2 and June 25, 2007 wins the grand prize - a global vacation worth over US$25,000.

Each week, players have a chance to top their own or another's previous best week; the Leaderboard tells the tale.

"FTPredict is a fantasy stock league for people who care about elections, finance, business and geopolitics," said Robin Johnson, President of the Financial Times in the Americas. "Prediction markets are powerful tools. They give you a handle on the future as the current price equals the probability the event will take place at that moment in time. This kind of succinct index is red meat for people who read the FT. And analysis is what we're all about. We think it's going to be a great fit and a whole lot of fun. FTPredict really blurs the line between work and play."

John Delaney, CEO of http://www.intrade.com, added, "We are thrilled that by working with the Financial Times, thousands more people will be exposed to the marvelous insights and excitement that prediction markets offer. A global business information leader like the Financial Times embracing the prediction market is further validation for our industry and, of course, Intrade."

Visit http://www.FTPredict.com and register to begin trading the news.

About the Financial Times

Financial Times is one of the world's leading business information brands, internationally recognized for its authoritative news, comment and analysis. Whether in print or online, the Financial Times is essential reading for the global business community.

Printed at 23 sites worldwide, the Financial Times newspaper has a daily circulation of over 447,000 and a readership of more than 1.4 million people worldwide. FT.com (http://www.ft.com) is one of the world's leading business information portals, and the Internet partner of the Financial Times. FT.com has over 5 million unique monthly users that generate more than 41 million monthly page views.

For more information on the Financial Times or FTPredict, please contact: 

Courtney Dolan
Head of Public Relations
Financial Times
212-641-6360 or
courtney.dolan@ft.com 

About Intrade, The Prediction Market(TM)

Intrade is the world's leading prediction market where members can buy and sell "shares" in uncertain financial, political, weather and other important subjects. By trading on these events members generate probability information as to the likelihood of the event occurring.

Probability information from a market like Intrade has routinely been more accurate than any other source available. Becoming a member of Intrade gives you an exciting opportunity to help predict the future and access to the succinct wisdom of many thousands of people from over 120 countries.

For more information on Intrade, The Prediction Market(TM) or FTPredict, please contact:

John Delaney
Chief Executive Officer
Intrade.com
+ 353 1 6200 300 or
john.delaney@intrade.com

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